In the age of Google and Facebook, being findable has become the most important asset you can have. 
Websites are optimised to show up as the 1st hit in Google when specific words are searched. But what about your CV when those searching for an EU expert, a Greek translator, a consultant with experience in the European Parliament, type in those magic words into LinkedIn, a recruitment database, or EPSO's e-laureates list? Adding the right words into your profile description can make or break a job interview invitation.