Are you waiting for the BIG idea to start your own business? Don't.
Successful businesses are not based on creating a brand new industry from scratch. What makes them stand out is having a simple, single idea that they execute with such perfection and quality, applying such operating procedures that had never existed before.
Think of FedEx, the parcel delivery service. Postal services had been around for a long time, so there was not much to innovate there. Yet FedEx realised there was a need for overnight shipping even to remote desti...
